Разработка брендбука для компании и организации | mlk.by

The web project "mlk.by" offers brand book development services by professional designers in the creative advertising agency "Moloko". The document outlines a brand's components and dictates their correct usage. It includes brand platform (company and services, brand essence, positioning, target audience, their needs, emotional and functional brand advantages, attributes, slogan, mission, vision, and possibly a brand legend) and a corporate style (logo, colors, fonts, patterns, and other design elements), as well as usage rules. The service is relevant for those in need of a rebranding or creating a new project with no existing brand identity.